Time to Embrace Health 2.0

Authenticity is key to connecting with people around their health.

Utilizing technology to create behavior change takes an entrepreneurial spirit, passion to make a difference, and a holistic view of health.

A possible explanation for the reason that Health has generated its own “2.0” term are its applications across health care in general, and in particular it potential in public health promotion. One author describes the potential as “limitless”. (Reference: http://en.wikipedia.org/wiki/Health_2.0)

The Health 2.0 Conference is the leading showcase of cutting-edge technologies in health care, including Online Communities, Search and lightweight Tools for consumers to manage their health and connect to providers online. Above all, Health 2.0 remains a venue where innovation in technology is introduced and ground-breaking ideas are shared to drive change in the health care system.

Articles and videos from this conference are quite thought-provoking for our outreach and engagement coming out of academia.

See What’s the point of Health 2.0? for a video and article coming from this conference.  A final quote from the video:
“Use Technology to Expand the Human Element”

In 2007, I presented and wrote about PatientsLikeMe.com, a site that allows patients to share and help one another. I knew this idea was valuable to patients!

In the time since launch (2005), the company has expanded to 9 disease categories, with plans to expand to many more. The company was named as one of the “15 Companies that Will Change the World” by Business 2.0 and CNN Money.[2] It was also featured in a March, 2008 New York Time Magazine article entitled “Practicing Patients”[3] and in December 2008 on a television segment with Sanjay Gupta for the CBS Evening News.[4]

Wikipedia reference: http://en.wikipedia.org/wiki/PatientsLikeMe

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Web 2.0 Resources for Higher Education

Just took a long maternity leave. Now I hope to continue here.

Found a worthwhile site for Web 2.0 resources.

http://www.diosacommunications.com/highereducation.htm

Social Network Design: Examples and Best Practices

50 Ways to Get Your Site Noticed

It’s time to get back in action and develop some new innovative web projects.

Web 2.0 Storytelling

The latest issue of Educause has an article entitled,
Web 2.0 Storytelling: Emergence of a New Genre
My interest in digital storytelling began in 2003 when I was a graduate student. My focus was a project using blogs to build healthy communities. I think I will always continue on looking for the right project that involves digital storytelling to incorporate into our center program outreach.

I came across some software called “VoiceThread“.  Have you heard of it? Check out this example of it showing how different voices share their story and perspective on an image.

CogDogRoo is a site of 50+ web tools you can use to create your own web-based story. These have unlimited uses for educational outreach. It takes being creative and having the courage to try something new.

Here are some interesting papers on digital storytelling related to public health:

Science 2.0 – Is Open Access Science the Future?

“Science happens not just because of people doing experiments, but because they’re discussing those experiments”

~Christopher Surridge, editor of the Web-based journal, Public Library of Science On-Line Edition (PLoS ONE)

Read the article: Science 2.0 – Is Open Access Science the Future?

Just One Question

David Eckoff, VP of New Product Development & Innovation at Turner Broadcasting was a memorable speaker at PodcampSoCal.

He shared that there is just one question to ask when evaluating the success of a social media project – Do you know what that is?

The one question to ask your audience is…….

“Would you recommend this to a friend or colleague?” Rate 0 to 10.

Those that rate it 9-10 are Promoters (they create “buzz” and are the most important to build an audience and community)

7-8 are Passive

0-6 are Detractors (which create the opposite of a “buzz” and will keep people away).

This is why getting feedback is key. And to get feedback, you must be connected to your audience.  Check out MyChingo.  It allows people to give you audio feedback very easily from your site. It is quick and easy for them, and perhaps you will want to insert this audio feedback into your podcast.

A Front Seat at Expo 2007

As I mentioned earlier, I attended the Podcast and New Media Expo last month in Ontario, CA.  Some of the presentations were designed specifically for educators.  I soaked up so much valuable information.  I was also a bit overwhelmed with how little I knew, and I see that I could be on the computer 24/7 to keep up.  Baby steps and just having the courage to try new things is most important. Action, not perfection.

I’m happy to offer you for free a front row seat at the panel discussion focusing on podcasting in K-12 education.  Dr. Kathy King and Mark Gura recorded the presentation as a ”Director’s commentary” on their Teacher’s Podcast.  You will also find the slides and resources. Go to the Teacher’s Podcast.  Their podcast covers the expo nicely.

Eventually all of the presentations will be available through the Podcast Academy. Listening to last year’s audio inspired me to attend this year.

Additionally, I found it useful to review the Podcasting Legal Guide, which was recommended for all who podcast.

Below is a podcast I created at the Expo with Mark Gura, Dr. Kathy King and Dan “the Math Man”.  We found a quiet place and chatted.

Virtual Health Promotion

An essay written by Richard Crespo reminded me of where I would like to go with community health education.   After some great examples of collaborative virtual projects, Crespo wrote:

What intrigues me about online communities is that the characteristics of community participation and ownership they exemplify are also fundamental to community health. Community health practioners, however, have fallen behind in applying these principles in the virtual world. In a recent report, an expert panel convened by the Centers for Disease Control and Prevention (CDC) recommended that public health officials should develop the idea of virtual community health promotion (7).

Citation:
Crespo R. Virtual community health promotion. Prev Chronic Dis. 2007 Jul [10-30-07]. Available from: http://www.cdc.gov/pcd/issues/2007/jul/07_0043.htm.

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